BEGIN:VCALENDAR PRODID;X-RICAL-TZSOURCE=TZINFO:-//com.denhaven2/NONSGML ri_cal gem//EN CALSCALE:GREGORIAN VERSION:2.0 BEGIN:VEVENT DESCRIPTION:FOR IMMEDIATE RELEASE\nContact: John Odenwald at 314.518.1368 \nFARMERS INSURANCE - ODENWALD INSURANCE AGENCY to sponsor m.i.l.k. ® \; DIGITAL ID EVENT at the City of Shrewsbury Fall Festival. Children to be photographed for Personal Safety Records.\nShrewsbury\, MO --- Septe mber 10\, 2012 --- Farmers Insurance Odenwald Insurance Agency is hostin g the m.i.l.k. ®\; Digital ID Event on Saturday\, September 22nd as p art of a national effort to provide parents with personal digital IDs of their children in the event their child becomes lost or missing.\nAt We hner Park\, Shrewsbury\, Mo from 12:30pm - 6:30pm\, parents can obtain f ree\, standardized\, high-quality digital images of their children\, fin gerprint kit along with a free copy of the Home Organizer®\; software program ($49.95 retail value) to store their digital photo.\nThe Home O rganizer®\;\, developed by Imagery Concepts\, LLC\, is a virtual fili ng cabinet for family records and documents. The m.i.l.k. ®\; (Managi ng Information on Lost Kids) Digital ID gives parents a convenient locat ion for storing a photo and identification information on their children . The program was designed to raise awareness of child safety and provid e parents with an effective tool to aid law enforcement in the search fo r a missing child. The m.i.l.k. ®\; Digital ID has been called the fi rst step in the Amber Alert.\n"According to the U.S. Department of Justi ce\, over 2\,000 children are reported missing in our country each day. We believe that increasing awareness about missing children has never mo re critical\, and we're pleased we can play a role in helping parents sa feguard their children\," said John Odenwald of Farmers Insurance.\nOne in seven missing children is found because of photograph distributed by the National Center for Missing and Exploited Children (NCMEC)\, making a standardized\, current photograph the single most important tool in fi nding missing children. URL:http://affton.patch.com/events/milk-digital-id-event-shrewsbury-fall- festival SUMMARY:M.I.L.K. Digital ID Event @ Shrewsbury Fall Festival LOCATION:Shrewsbury City Center: 5200 Shrewsbury Ave\, Saint Louis\, MO END:VEVENT END:VCALENDAR